Professional Services Success Stories

Providing software to more than 20 high-profile football clubs across Europe to help track supporter activity for marketing purposes, Sports Alliance relied upon a steady flow of capital in order to grow. But when its previous funder withdrew its funding, Hilton-Baird was quick to introduce a replacement factoring facility with a funder that understood the industry.

Following bank moves to increase the company’s overdraft rate with short notice, director of Direction Marketing & Communications, Robin Seccombe, opted to seek more tailored funding that would take into account the nature of his business. Hilton-Baird introduced such a factoring facility to provide the funding to assist the business in moving forwards.